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#12 Chroma Relaunched Today
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High power photonics, cooling, and lighting for peak human health, cognition, and physical performance. Chroma is the solution to the technical debt of modernity on human health and wellness, without eschewing the value modern technology brings.
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#12 Chroma Relaunched Today

Chroma
Jan 12, 2022
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#12 Chroma Relaunched Today
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Nearly everything’s back!

  • Sky Portals

  • Carbonshade glasses

  • Near-IR Flashlights

  • Ironforge 2.0 (new version, limited supply)

  • D-Light 2.0 (new version, limited supply)

    Shop Now

Other deets in this thread 👇

Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
Five and a half years ago I was looking at how I could improve my performance as a recreational endurance athlete. That was when I launched my first consumer company, Carbonshade, where I invented the first good-looking, dark lens blue blockers to improve my sleep. Thread 0/21
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12:07 AM ∙ Jan 12, 2022
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Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
1/21 Starting from a simple product that has sold across >60 countries and spurred numerous copycats that cumulatively have changed the lives of well over 100,000 people thanks to my insight, I realized my work in mitigating the harms of fiat environment was not done.
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
2/21 While I had figured out how to restore artificial darkness without having to eschew the great benefits brought to us by indoor lighting and devices for communication or entertainment, I had not restored sunlight in a way that preserved the the benefit of human buildings.
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
3/21 Naturally, I started with the direct opposite of evening blue-blocking, which is daytime emission of cyan, sky blue light. Surprisingly, nothing like this had ever been built -- there were products that emulated the *form*, but not the intensity.
getchroma.coSky Portal - ChromaThe Sky Portal helps you Day Shift . It is 100x brighter outside than it is inside, but now you have a way to tell your brain the sun is shining. Feel happy,
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
4/21 When I had A2 pulley injuries from rock climbing, I discovered that near-infrared light was a promising approach, but there was not a single product that was a good value, or that could generate a high concentration of power, so I built my own.
getchroma.coIronforge - ChromaLEDs aren’t actually that expensive. Other companies are run by non-technical people that run ads and don’t know how to use a plug-in power meter... which is
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
5/21 Though the ultra bright "DIY SAD lamp" is a common rabbit-hole for nerdy people to go down, near-infrared light is far less well known, owing to the fact that most of the thousands of research papers on the subject are from the past 5-10 years.
docs.google.comPhotobiomodulation (PBM) / Low level laser therapy (LLLT) / red/NIR phototherapy studies - a comprehensive databasePBM/LLLT database ,Database team: Vladimir Heiskanen (FI), Jolien Robijns (BE), Hannah Serrage (UK) and Reem Hanna (UK/IT). Correspondence: valtsu.heiskanen@gmail.com ,Short link to this database: www.bitly.com/PBM-database ★,Category,First author,Country,Year,Journal,Title,Study type,Notes,λ n...
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
6/21 Of course, the first thing people think of with sunlight is UV for vitamin D. Never imagined we would have a product in this category as a tiny company, but when I learned about what was possible with narrowband UVB LEDs, I just had to have it.
getchroma.coD-Light - ChromaWe used to have a non-pro version given how expensive UV LEDs are, with a third of the power, but we decided to discontinue it and simply sell the Pro version
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
7/21 The foundation of solving for human health really is that simple. We have been conditioned to believe the level of disease we have in society is somehow normal. Everyone knows "advances in medicine" have paled in comparison to skyrocketing obesity, diabetes cancer, etc.
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
8/21 Frankly, if you are a human, you should be embarrassed for your species given the triviality of implementing these solutions and their low costs with respect to the energy production capacity our species commands. Toothbrush-level tech, and barely anyone uses it.
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
9/21 So how did we get here? Well, fiat, what else? There is no conspiracy, fiat just makes people ret@rded. Bitcoin naturally fixes this because it allows information to percolate. We know few will ever see this thread in this fiat world we live in.
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
Human civilization is below the percolation threshold. It's not just, more efficient plus huge multiplicative value in higher order effects. It's an instantaneous jump by several orders of magnitude when you cross this, and we are about to... https://t.co/xE9uGg9L2r
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
10/21 Every bitcoiner eventually comes to similar conclusions as I have because these are not products that are generated from opinion, trend, or mimetics. Instead they arise from fundamental physics, just as the wheel was always going to be a circle rather than any other shape.
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
11/21 You might disagree with this thread. You might have a "gotcha'" for me even if you are a Bitcoiner, but perhaps you can recognize this is as foolish as a nocoiner's "gotcha" zingers. You cling to the world, to society in your own way. I do too. It is inescapable.
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
12/21 Anyone who is sincere and searches for truth will find what I have. Most of the core details are in my newsletter, and you may complain it is poorly organized, but the information would be even more disorganized if the newsletter did not exist!
getchroma.coChroma | SubstackLatest Circadian & Photobiomodulation Research (Cognitive & Physical Effects). Click to read Chroma, a Substack publication with thousands of readers.
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
13/21 If you don't get it or don't understand it, I don't have time to provide further explanations. Save for few months, these thing have always been side projects since the Air Force, Missile Defense Agency, etc. keep deciding my talents are better applied elsewhere.
12:07 AM ∙ Jan 12, 2022
Twitter avatar for @mchapiro
Michael Chapiro, Esq., GMI, GFY @mchapiro
14/21 In fact, @getchroma, would not even exist today if a customer didn't reach out to keep it going with minimal involvement on my end in exchange for receiving product. 🙏 Today it is relaunched and only accepts Bitcoin. getchroma.co
getchroma.coHome - Chroma
12:07 AM ∙ Jan 12, 2022

Click on a tweet to see the rest of the thread on Twitter since we can’t fit the entire thing in this email, or

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#12 Chroma Relaunched Today
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Chroma #22: Back to our roots, smashing scammers, and a new vision for health
Oh, and a new product (pre-launch) announcement, too. The ultimate and our first ever indoor illumination system to make your home beautiful and…
Feb 14 • 
Chroma
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Chroma #22: Back to our roots, smashing scammers, and a new vision for health
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Chroma: #21 We're Hiring & 2025 Product Roadmap
We have been growing at breakneck speed as more people realize we make the best stuff, and need to go beyond 1.5 people to really manage the growth…
Jan 22 • 
Chroma
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Chroma: #21 We're Hiring & 2025 Product Roadmap
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#20 Chroma Team Growing, Recent Product Updates, and Roadmap
1) We need more people on our team; 2) New business with an oil to destroy seed oils coming soon; 3) Almost everything back in stock with some nice…
Aug 26, 2024 • 
Chroma
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#20 Chroma Team Growing, Recent Product Updates, and Roadmap
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